Hi, I’m Mike Abular, a Marketing Specialist based in the Philippines with over six years of experience in digital marketing, search engine optimization (SEO), e-commerce management, and content strategy. I am passionate about helping brands strengthen their online presence, improve visibility, and achieve measurable business growth through data-driven marketing strategies.
I earned my Bachelor of Science in Business Administration from the Polytechnic University of the Philippines (PUP) in 2019. My professional journey began as a Marketing Assistant for a musical instrument retail company, where I managed and optimized the brand’s Lazada store, gaining valuable experience in e-commerce operations, digital merchandising, and online customer engagement.
In 2022, I joined an e-commerce solutions company where I handled multiple brands across the Philippines. I managed their online marketplaces, developed growth strategies, and collaborated with clients to improve store performance, increase product visibility, and drive sales across various e-commerce platforms.
Today, I work with an outdoor footwear and apparel company, where I contribute to achieving key business objectives and performance targets through strategic marketing initiatives, SEO optimization, content development, and data-driven decision-making. My role focuses on supporting sustainable growth, enhancing brand visibility, and improving overall digital performance.
Committed to continuous learning, I actively invest in professional development through industry-recognized training programs and bootcamps. These include Social Media Management for Effective Marketing: Mastering Social Media for Business by MST Connect and the 4-Week WordPress SEO with GEO Bootcamp by Pinoy SEO. By staying updated with the latest digital marketing trends and best practices, I continuously refine my skills to deliver impactful and results-driven marketing solutions.
From search optimization to digital marketing strategy, I’m ready to help bring your goals to life.